Originally from Ciudad Fernández, he is a graphic designer, illustrator, and animator, and is the artist who brought the 2022 and 2023 images to life.

The 2023 image references Huichol art, depicting characteristic elements of Wixárika culture such as the blue deer, a snake, and a coyote.

The 2022 image celebrates agave, the quintessential Mexican icon, and references our ancestors by including elements such as catrinas and hummingbirds.